In every organization I’ve either led or worked in, I’ve felt like we’ve never had a robust budget for marketing and public relations. Public relations has always seemed easier because it required only earned media placements and spreading the word. Marketing always meant digging into the pockets of the boss and justifying a campaign. It [...]
Posts Tagged ‘public_relations’
The Basics of a WordyMouth
A Clued-In Manifesto
Earlier this month I decided that I was just going to use this space for me. (See post A New Year’s Wish). I had grown tired of trying to dream up only public relations posts to WordyMouth. So I sort of checked out. It wasn’t worth it to me to be known [...]