My local newspaper allows people to comment on its website. It doesn’t require them to log in first or even be truthful in identifying themselves. This is why you often have God commenting on stories. What you end up with are lots of anonymous comments, which are often rather snide, rude and usually factually wrong. [...]
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Anonymous Messages: Challenges to Reputation
Posted on Jan 29 , 2008 in Communication & Crisis Management & PR & PR Education