With SearchWiki, Google has taken the Delicious approach to its search results and now allows users to track not only their favorite sites, but also allows them to keep track of all the feedback and comments those sites receive from other users. This has huge impacts for communicators who are also attempting to be good [...]
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Using SearchWiki to Improve Public Relations Feedback
Posted on Nov 24 , 2008 in Measurement & PR Tech
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Anonymous Messages: Challenges to Reputation
Posted on Jan 29 , 2008 in Communication & Crisis Management & PR & PR Education
My local newspaper allows people to comment on its website. It doesn’t require them to log in first or even be truthful in identifying themselves. This is why you often have God commenting on stories. What you end up with are lots of anonymous comments, which are often rather snide, rude and usually factually wrong. [...]