It is the story or idea that is going to make or break your entire pitch. So forget about the press release and concentrate on telling an excellent story.
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Forget the Press Release, It’s The Story That You Have To Worry About
Posted on Dec 09 , 2010 in Blog & Featured & Personal Platform & Pitching & Publicity & You: The Brand
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The SuperStar Formula: Do You Have What It Takes?
Posted on Feb 01 , 2010 in Communication & Personal Platform & You: The Brand
I’ve had a few people comment on this blog and on Facebook about why does this matter? The whole point of writing about becoming a SuperStar is that there is a clear formula for achieving success and notoriety. The path may take different routes, but I can assure you that following a simple formula can [...]
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You’re The Greatest Somebody In The World!
Posted on Jan 29 , 2010 in Communication & Personal Platform & You: The Brand
photo credit: kacleaveland Everybody loves you. They want you. You are bigger than anything and the accolades keep rolling in. At least that’s what you’re thinking it should be like. If you’re just starting out in a business or embarking on the path to Super Stardom you must realize that it doesn’t work quite that [...]