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	<title>wordymouth.com &#187; Writing</title>
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	<link>http://wordymouth.com</link>
	<description>A bloviation on the practice of public relations.</description>
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		<p class="updated" itemscope itemtype="http://schema.org/WebPage" itemid="http://wordymouth.com/thoughts/i-am-thankful-for/">Last updated by <span style="float:none" class="author vcard"><span class="fn"><a rel="author" href="http://wordymouth.com/author/WordyMouth/" class="authorsure-author-link">Michael S. Sommermeyer</a></span></span> at <time itemprop="dateModified" datetime="2009-11-24T09:24:27+00:00">November 24, 2009</time>.</p>	<item>
		<title>I Am Thankful For&#8230;</title>
		<link>http://wordymouth.com/thoughts/i-am-thankful-for/</link>
		<comments>http://wordymouth.com/thoughts/i-am-thankful-for/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 16:37:11 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Advocacy]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=581</guid>
		<description><![CDATA[I'm sitting at my desk staring at the screen and thinking that I have just started another one of those projects I'm accused of never finishing. I'm up to 19,032 words and thinking I should have started sooner. Actually, I should have started a lot sooner. I'm writing as fast as I can to attempt to [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Persuasion: Share the Experience</title>
		<link>http://wordymouth.com/persuasion/persuasion-share-the-experience/</link>
		<comments>http://wordymouth.com/persuasion/persuasion-share-the-experience/#comments</comments>
		<pubDate>Tue, 17 Jun 2008 04:04:06 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[PR Education]]></category>
		<category><![CDATA[Wordiness]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[authority]]></category>
		<category><![CDATA[third-party-authority]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=311</guid>
		<description><![CDATA[When I was running 12 miles a day, it often was a solitary event.¬† You would run off and let your mind wander.¬† A great time for dreaming up new ideas!¬† However, I always took someone along or joined a group when I wanted to speed up the run.¬† It never fails.¬† Share the experience [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Persuasion: Introduce Credible Characters</title>
		<link>http://wordymouth.com/persuasion/persuasion-introduce-credible-characters/</link>
		<comments>http://wordymouth.com/persuasion/persuasion-introduce-credible-characters/#comments</comments>
		<pubDate>Tue, 27 May 2008 03:53:26 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[credibility]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=310</guid>
		<description><![CDATA[A clown was standing in a kitchen, holding a can of frozen orange juice, staring at it intently. His friend saw this and asked why. The clown answered, "The can says, ‚ÄòConcentrate‚Äô." Now why would I start with that terrible joke? To illustrate that if you're characters are unbelievable or slightly off, then no one [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Persuasion: Can I Have Some Candy?</title>
		<link>http://wordymouth.com/persuasion/persuasion-can-i-have-some-candy/</link>
		<comments>http://wordymouth.com/persuasion/persuasion-can-i-have-some-candy/#comments</comments>
		<pubDate>Sat, 24 May 2008 03:45:40 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[persuasive_writing]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=309</guid>
		<description><![CDATA[My daughter was always the best at bribing me into doing something she wanted when she was a toddler. The boys never seemed to catch onto the subtleties of expression and body language. Now that she's a teen, it's only gotten worse. Meanwhile, my sons continue to use the brute force approach, to minimal results. [...]]]></description>
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		<item>
		<title>Persuasion: Be Genuine</title>
		<link>http://wordymouth.com/persuasion/persuasion-be-genuine/</link>
		<comments>http://wordymouth.com/persuasion/persuasion-be-genuine/#comments</comments>
		<pubDate>Wed, 20 Feb 2008 22:26:09 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2008/02/20/persuasion-be-genuine/</guid>
		<description><![CDATA[Ever talked with someone who seemed a little off, like they were trying too hard to impress you? Or perhaps it seemed as if the presentation had some holes in it. People can see through insincerity and fake responses. Show you care and build a quality that demonstrates that you care about how others feel. [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Persuasion: Show Emotion</title>
		<link>http://wordymouth.com/persuasion/persuasion-show-emotion/</link>
		<comments>http://wordymouth.com/persuasion/persuasion-show-emotion/#comments</comments>
		<pubDate>Tue, 12 Feb 2008 21:54:56 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2008/02/12/persuasion-show-emotion/</guid>
		<description><![CDATA[Emotion, whether it be in the form or sadness, anger, happiness, etc., adds immediacy to any form of persuasion. People want to immediately tap into the emotion and find out how you are feeling. Then they want to know how you're going to get beyond it. If you have made a mistake, show how you [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Persuasion: Tell a Good Tale</title>
		<link>http://wordymouth.com/persuasion/persuasion-tell-a-good-tale/</link>
		<comments>http://wordymouth.com/persuasion/persuasion-tell-a-good-tale/#comments</comments>
		<pubDate>Sun, 10 Feb 2008 20:44:35 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2008/02/10/persuasion-tell-a-good-tale/</guid>
		<description><![CDATA[After the fall of Alexandria, a single book was pulled and saved from the library, because it contained a precious secret. Inside the well-kept pages, the author described and pointed to a touchstone, which was described as a smooth and perfect stone that had the ability to turn anything it touched into pure gold. The [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>And then? How to Write to Persuade</title>
		<link>http://wordymouth.com/pr/and-then-how-to-write-to-persuade/</link>
		<comments>http://wordymouth.com/pr/and-then-how-to-write-to-persuade/#comments</comments>
		<pubDate>Thu, 07 Feb 2008 01:11:46 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[persuasive_writing]]></category>
		<category><![CDATA[pitch_letter]]></category>
		<category><![CDATA[press_release]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2008/02/06/and-then-how-to-write-to-persuade/</guid>
		<description><![CDATA[And then? And then? And then what happened? Grab the rapt attention of a child and the power of a good story demonstrates itself. Fail to answer, "And then?," and the magic is lost. In persuasive writing, whether a press release, essay, sales or pitch letter, the reader must be left to wonder, "And then?" [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>There&#8217;s a Reason the Label Says Genuine</title>
		<link>http://wordymouth.com/journalism/theres-a-reason-the-label-says-genuine/</link>
		<comments>http://wordymouth.com/journalism/theres-a-reason-the-label-says-genuine/#comments</comments>
		<pubDate>Wed, 06 Feb 2008 01:27:05 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[PR Education]]></category>
		<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[eighth_judicial_district_court]]></category>
		<category><![CDATA[press_release]]></category>
		<category><![CDATA[social_media]]></category>
		<category><![CDATA[southern_nevada]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2008/02/05/theres-a-reason-the-label-says-genuine/</guid>
		<description><![CDATA[Right there on the label below the name they've placed the word Genuine. It's authentic. Made from real ingredients. Not synthetic. It's full of things you can touch and feel. When people surmise the press release is dead and needs a makeover, they point to the gimmicks. The press release needs a Technorati tag, a [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>A Clued-In Manifesto</title>
		<link>http://wordymouth.com/thoughts/a-clued-in-manifesto/</link>
		<comments>http://wordymouth.com/thoughts/a-clued-in-manifesto/#comments</comments>
		<pubDate>Wed, 30 Jan 2008 18:55:14 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[compuserve]]></category>
		<category><![CDATA[computer_geek]]></category>
		<category><![CDATA[Ike_Pigott]]></category>
		<category><![CDATA[professional_writer]]></category>
		<category><![CDATA[public_relations]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2008/01/30/a-clued-in-manifesto/</guid>
		<description><![CDATA[Earlier this month I decided that I was just going to use this space for me. (See post A New Year's Wish). I had grown tired of trying to dream up only public relations posts to WordyMouth. So I sort of checked out. It wasn't worth it to me to be known as a prolific [...]]]></description>
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		<slash:comments>2</slash:comments>
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