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	<title>wordymouth.com &#187; Transparency</title>
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	<link>http://wordymouth.com</link>
	<description>A bloviation on the practice of public relations.</description>
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		<p class="updated" itemscope itemtype="http://schema.org/WebPage" itemid="http://wordymouth.com/spin-this/shocked-i-tell-you-shocked/">Last updated by <span style="float:none" class="author vcard"><span class="fn"><a rel="author" href="http://wordymouth.com/author/WordyMouth/" class="authorsure-author-link">Michael S. Sommermeyer</a></span></span> at <time itemprop="dateModified" datetime="2009-11-19T10:29:36+00:00">November 19, 2009</time>.</p>	<item>
		<title>Shocked, I Tell You! Shocked!</title>
		<link>http://wordymouth.com/spin-this/shocked-i-tell-you-shocked/</link>
		<comments>http://wordymouth.com/spin-this/shocked-i-tell-you-shocked/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 17:53:53 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Government Social Media]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Spin This!]]></category>
		<category><![CDATA[Transparency]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=566</guid>
		<description><![CDATA[So President Obama doesn't Twitter? Does that come as a big surprise? He made the announcement to a group of Chinese students this week in Shanghai that he never used Twitter. This sent the Twitter Trends on a rampage and people were upset, shocked and in disbelief: @meredithwrogers "Obama probably shouldn't have let it be [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Using SocNets to Eliminate the Three Foot Rule</title>
		<link>http://wordymouth.com/persuasion/using-socnets-to-eliminate-the-three-foot-rule/</link>
		<comments>http://wordymouth.com/persuasion/using-socnets-to-eliminate-the-three-foot-rule/#comments</comments>
		<pubDate>Wed, 02 Jul 2008 11:48:32 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Persuasion]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Transparency]]></category>
		<category><![CDATA[cold-calling]]></category>
		<category><![CDATA[openness]]></category>
		<category><![CDATA[trust]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=314</guid>
		<description><![CDATA[At some point in sales everyone has to cold call. A lot of folks go with the Three-Foot Rule; anyone within three feet is a potential customer. I really hate the three-foot rule. It relies on the idea that you must practically trip the guy waiting in line in front of you to make a [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Drudge, a Judge and an Institution&#8217;s Reputation</title>
		<link>http://wordymouth.com/courts/drudge-a-judge-and-an-institutions-reputation/</link>
		<comments>http://wordymouth.com/courts/drudge-a-judge-and-an-institutions-reputation/#comments</comments>
		<pubDate>Thu, 31 May 2007 00:21:22 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Courts]]></category>
		<category><![CDATA[Crisis Management]]></category>
		<category><![CDATA[Government Social Media]]></category>
		<category><![CDATA[Transparency]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2007/05/30/drudge-a-judge-and-an-institutions-reputation/</guid>
		<description><![CDATA[My last substantive post was around May 9, 2007. On May 11, an event occurred that shocked a lot of people in the Las Vegas legal community. It was the sort of day that illustrates why government agencies must prepare for any communication crisis and demonstrates why disclosure is important, even in delicate situations. It [...]]]></description>
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		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Lack of Candor: What&#8217;s In That Sandwich?</title>
		<link>http://wordymouth.com/pr/lack-of-candor-whats-in-that-sandwich/</link>
		<comments>http://wordymouth.com/pr/lack-of-candor-whats-in-that-sandwich/#comments</comments>
		<pubDate>Wed, 09 May 2007 21:26:00 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[Transparency]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2007/05/09/lack-of-candor-whats-in-that-sandwich/</guid>
		<description><![CDATA[My wife and doctor put me on a diet three weeks ago. Something about high cholesterol, beer belly, flabbyness, yeah, yeah, yeah. Something I've noticed particularly accutely is the lack of candor among restaurants when it comes to the nutritional facts of their fare. For instance, does anyone really know how many calories, fat grams [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media News Release: Where&#8217;s the Feedback?</title>
		<link>http://wordymouth.com/pr-tech/social-media-news-release-wheres-the-feedback/</link>
		<comments>http://wordymouth.com/pr-tech/social-media-news-release-wheres-the-feedback/#comments</comments>
		<pubDate>Wed, 11 Apr 2007 14:33:00 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[PR Education]]></category>
		<category><![CDATA[PR Tech]]></category>
		<category><![CDATA[Transparency]]></category>
		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2007/04/09/social-media-news-release-wheres-the-feedback/</guid>
		<description><![CDATA[Revisiting a previous discussion of the Social Media News Release, I'm wondering if it is worth the effort of working on a new template for governmental, non-profit and public affairs applications. But in thinking about it, I've realized that something very important is missing from the current template: the feedback loop. The concept of Social [...]]]></description>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Twitter Fake Leads to Group Ostracism of Adam Curry</title>
		<link>http://wordymouth.com/pr/twitter-fake-leads-to-group-ostracism-of-adam-curry/</link>
		<comments>http://wordymouth.com/pr/twitter-fake-leads-to-group-ostracism-of-adam-curry/#comments</comments>
		<pubDate>Thu, 05 Apr 2007 23:16:46 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[Spin This!]]></category>
		<category><![CDATA[Transparency]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2007/04/05/twitter-fake-leads-to-group-ostracism-of-adam-curry/</guid>
		<description><![CDATA[A funny thing happened on Twitter yesterday. A Tweeter calling himself Adam Curry was outed as a fake. In a stirring confession the fake Curry posted the following: "Confession time: I am the FAKE Adam Curry! I just emailed the real Adam Curry to see if he would like to take over and start TWITTERING!" [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Transparency in Courts</title>
		<link>http://wordymouth.com/pr/transparency-in-courts/</link>
		<comments>http://wordymouth.com/pr/transparency-in-courts/#comments</comments>
		<pubDate>Wed, 04 Apr 2007 19:17:52 +0000</pubDate>
		<dc:creator>Michael S. Sommermeyer</dc:creator>
				<category><![CDATA[Advocacy]]></category>
		<category><![CDATA[Courts]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Transparency]]></category>

		<guid isPermaLink="false">http://wordymouth.com/2007/04/04/transparency-in-courts/</guid>
		<description><![CDATA[Last month the Texas Supreme Court became the latest high court to offer video webcasts of oral arguments. This is positive step and further allows the judiciary to explain its important role in providing access to justice. In the Houston Chronicle's Viewpoint Section Mark Trachtenberg agrees, First, it allows for greater transparency of the court's [...]]]></description>
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		<slash:comments>1</slash:comments>
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