Blog

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Shocked, I Tell You! Shocked!

Posted on Nov 19 , 2009 in Communication & Government Social Media & Reputation & Social Media & Spin This! & Transparency

So President Obama doesn’t Twitter? Does that come as a big surprise? He made the announcement to a group of Chinese students this week in Shanghai that he never used Twitter. This sent the Twitter Trends on a rampage and people were upset, shocked and in disbelief: @meredithwrogers “Obama probably shouldn’t have let it be [...]

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Using SocNets to Eliminate the Three Foot Rule

Posted on Jul 02 , 2008 in Communication & Marketing & Persuasion & Sales & Transparency

At some point in sales everyone has to cold call. A lot of folks go with the Three-Foot Rule; anyone within three feet is a potential customer. I really hate the three-foot rule. It relies on the idea that you must practically trip the guy waiting in line in front of you to make a [...]

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Drudge, a Judge and an Institution’s Reputation

Posted on May 30 , 2007 in Communication & Courts & Crisis Management & Government Social Media & Transparency

My last substantive post was around May 9, 2007. On May 11, an event occurred that shocked a lot of people in the Las Vegas legal community. It was the sort of day that illustrates why government agencies must prepare for any communication crisis and demonstrates why disclosure is important, even in delicate situations. It [...]