Archive for the ‘Reputation’ Category

Social Media Policy and Traditional News: If You Don’t Like It, Don’t Read My Tweets

Ch. 8 hired Matt Adams, not a news automaton.  If you want pure news feed, see @lasvegasnow. thx
Many employees are tweeting as part of their job. They talk about their company programs, initiatives, and what it is like to work for the company. Employees become an extension of the company persona, yet they can often [...]

Influence Fades Without Relationships

Social media relationships fail without a relationship connection. A large number of followers is only meaningful if those followers represent people you have come to know and respect.

Why David Letterman Will Never Apologize

David Letterman’s crass joke about Sarah Palin’s teenage daughter is really no different from when Don Imus called a group of women essentially whores. You call my teenage daughter promiscuous as a joke, and all politics aside, I’m going to loose it. Before you start commenting already, set aside your political views for a [...]