So another celebrity marriage ends in divorce. So what else is new? Actually, I would like to consider PR ethics. For instance, is it ethical for me to write something about the woes of Mr. and Mrs. Kardashian-Humphries knowing it has a better chance of attracting an audience? Likely not. However, I am attempting to [...]
Blog
Tell The End of Ratings Do Us Part
Posted on Oct 31 , 2011 in Blog & Communication & Featured & Marketing & Reputation & You: The Brand
Houston! Send Up Some More Astroturf
Posted on Oct 07 , 2011 in Blog & Featured & Persuasion & Publicity & Reputation
Public relations communicators have been flocking to the Occupy Wall Street protests to offer expertise and media relations savvy. Communicators should be careful not to pass off formally planned communications campaigns as spontaneous populist activity. Sure, these protests initially have just sprung up and have gathered momentum. Yet, the potential for misuse and manipulation through [...]
Sharing the Right Things On Facebook
Posted on Apr 28 , 2010 in Linkedin & PR Tech & Reputation & Social Media & You: The Brand
Facebook is a powerful place to network and share information with others. It allows you to engage in conversations and build relationships. If you share the right things on Facebook you will build a powerful network and still remain somewhat private in a rapidly-changing online world.