Do you measure the results of your efforts in social media? If not, then you need to reconsider why you are in the space and whether or not it is worth the effort.
Archive for the ‘PR’ Category
The Overwhelming Feeling I’m Falling Behind: Publicity Tools
It seems there is so much to do and not enough time to do all of it. There’s the Twitter feeds to monitor, the Facebook Fan page to update, the traditional PR and media relations, and the endless demands to finish one project and move on to the other. It seems journalists are feeling the [...]