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ThinkUp is a conversation analysis tool. It allows you to analyze where conversations are taking place, conduct polls and engage with influencers....

Google+ has the potential to change customer service with its many built-in tools. For instance, I'm convinced Hangouts with Extras will make some long established services immediately obsolete. I was using a typical web conference and meeting software the oth...

In those days K. D. Paine was the ruler of measurement. And it came to pass, that a decree was issued: "Thou shall not measure public relations by counting the number of column inches you might have bought if you paid for advertising." A cry arose from the cro...

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