ThinkUp is a conversation analysis tool. It allows you to analyze where conversations are taking place, conduct polls and engage with influencers.
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ThinkUp! Analyze and Engage in Conversations
Posted on Oct 10 , 2011 in Blog & Communication & Featured & Measurement & PR Tech
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Customer Service and Google+
Posted on Oct 03 , 2011 in Communication & Customer Service & Featured & PR Tech
Google+ has the potential to change customer service with its many built-in tools. For instance, I’m convinced Hangouts with Extras will make some long established services immediately obsolete. I was using a typical web conference and meeting software the other day and realized how antiqued it felt compared with a Google+ Hangout. The software didn’t [...]
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And the PR Practitioners Were Sore Afraid
Posted on Jul 01 , 2010 in Measurement & PR Tech
In those days K. D. Paine was the ruler of measurement. And it came to pass, that a decree was issued: “Thou shall not measure public relations by counting the number of column inches you might have bought if you paid for advertising.” A cry arose from the crowd and the PR practitioners were sore [...]