Archive for the ‘Persuasion’ Category

Light The Torch of Freedom

photo credit: John Fraissinet
To feel the full impact of this piece I suggest listening to some Dylan.
The Legacy For Health, the Ad Council and the Ex campaign have joined up for a PR campaign aimed at convincing smokers to quit. Imagine that. A PR campaign to convince people to declare their liberty and independence [...]

Where Everybody Knows Your Name

There once was a bar where everyone could go and everyone would know their name. The connections, from the joy to the pain, was what made this such a cool place to hang out. You knew you had a friend when you entered that bar because everyone would shout out your name when [...]

Wanted: Highly Motivated Individual to Drink Beer and Talk to Buds Behind My Barn

photo credit: rochelle, et. al.
Ben Parr asks on Mashable, Is Social Media an Industry?
If you count standing behind a barn drinking beer and hanging out with your buds, then yes.
Social Media is no more an industry than walking around with sandwich signs selling wares to passersby. Sure you’re sharing your message, but are your [...]