A successful pitch of a story or idea no longer can discount the need to consider page views and reader interaction as part of the pitch. Essentially, the adage “If it bleeds, it leads” takes on a new connotation: “If it excites, it delights.”
In another week I’ll be on vacation and the week after that I’ll be starting a new job. I am moving away from the limelight and the weekly news interviews into a position with fewer demands for media exposure and…
The other day a friend of mine became the mayor of his house on Foursquare. A bit of tongue in cheek hopefulness on his part, because everyone knows his wife is the mayor. Perhaps it was the only way he…
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