<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>wordymouth.com &#187; Communication</title>
	<atom:link href="http://wordymouth.com/category/communication/feed/" rel="self" type="application/rss+xml" />
	<link>http://wordymouth.com</link>
	<description>A bloviation on the practice of public relations.</description>
	<lastBuildDate>Mon, 21 Nov 2011 19:48:17 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>Tell The End of Ratings Do Us Part</title>
		<link>http://wordymouth.com/communication/tell-the-end-of-ratings-do-us-part/</link>
		<comments>http://wordymouth.com/communication/tell-the-end-of-ratings-do-us-part/#comments</comments>
		<pubDate>Tue, 01 Nov 2011 03:56:38 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[You: The Brand]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=1082</guid>
		<description><![CDATA[So another celebrity marriage ends in divorce. So what else is new? Actually, I would like to consider PR ethics. For instance, is it ethical for me to write something about the woes of Mr. and Mrs. Kardashian-Humphries knowing it has a better chance of attracting an audience? Likely not. However, I am attempting to [...]]]></description>
		<wfw:commentRss>http://wordymouth.com/communication/tell-the-end-of-ratings-do-us-part/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>If No One Follows Can One Be A Leader?</title>
		<link>http://wordymouth.com/strategy/if-no-one-follows-can-one-be-a-leader/</link>
		<comments>http://wordymouth.com/strategy/if-no-one-follows-can-one-be-a-leader/#comments</comments>
		<pubDate>Sat, 22 Oct 2011 01:03:53 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=1078</guid>
		<description><![CDATA[The other day I was stopped by a woman who was lost. She was looking for the City Council. I asked, "Do you mean City Hall?" She wasn't sure. "Yes, the City Council." I told her I happened to be walking to City Hall and she could follow me over there. "It's just a few [...]]]></description>
		<wfw:commentRss>http://wordymouth.com/strategy/if-no-one-follows-can-one-be-a-leader/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ThinkUp! Analyze and Engage in Conversations</title>
		<link>http://wordymouth.com/pr-tech/thinkup-analyze-and-engage-in-conversations/</link>
		<comments>http://wordymouth.com/pr-tech/thinkup-analyze-and-engage-in-conversations/#comments</comments>
		<pubDate>Mon, 10 Oct 2011 17:49:29 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Measurement]]></category>
		<category><![CDATA[PR Tech]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=1060</guid>
		<description><![CDATA[ThinkUp is a conversation analysis tool. It allows you to analyze where conversations are taking place, conduct polls and engage with influencers.]]></description>
		<wfw:commentRss>http://wordymouth.com/pr-tech/thinkup-analyze-and-engage-in-conversations/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Customer Service and Google+</title>
		<link>http://wordymouth.com/pr-tech/customer-service-and-google/</link>
		<comments>http://wordymouth.com/pr-tech/customer-service-and-google/#comments</comments>
		<pubDate>Mon, 03 Oct 2011 21:54:47 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[PR Tech]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=1034</guid>
		<description><![CDATA[Google+ has the potential to change customer service with its many built-in tools. For instance, I'm convinced Hangouts with Extras will make some long established services immediately obsolete. I was using a typical web conference and meeting software the other day and realized how antiqued it felt compared with a Google+ Hangout. The software didn't [...]]]></description>
		<wfw:commentRss>http://wordymouth.com/pr-tech/customer-service-and-google/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Thoughts on Google+</title>
		<link>http://wordymouth.com/thoughts/thoughts-on-google/</link>
		<comments>http://wordymouth.com/thoughts/thoughts-on-google/#comments</comments>
		<pubDate>Mon, 18 Jul 2011 18:31:25 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Government Social Media]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thoughts]]></category>

		<guid isPermaLink="false">http://wordymouth.com/communication/thoughts-on-google/</guid>
		<description><![CDATA[Google+ has reinvigorated my mind on the use of social media. Part Twitter, part Facebook, a streaming chat and maybe a forum, Google+, or G+, for short, provides enjoyment in a number of ways and turns the current social media world on it's head. To begin with, you can watch people share in real time. [...]]]></description>
		<wfw:commentRss>http://wordymouth.com/thoughts/thoughts-on-google/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Look At The Baby!</title>
		<link>http://wordymouth.com/thoughts/look-at-the-baby/</link>
		<comments>http://wordymouth.com/thoughts/look-at-the-baby/#comments</comments>
		<pubDate>Sat, 04 Jun 2011 03:37:51 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Career]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[Wordiness]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=993</guid>
		<description><![CDATA[When you first begin your blog, everything is fine and dandy. It's like bringing home the new baby from the hospital. Everyone visits to see the new baby. Everyone thinks the baby is cute and wants to hold it. Everyone "oohs" and "awes." After a few months though, the newness wears off. Now it's time [...]]]></description>
		<wfw:commentRss>http://wordymouth.com/thoughts/look-at-the-baby/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Trust in the New World</title>
		<link>http://wordymouth.com/communication/trust-in-the-new-world/</link>
		<comments>http://wordymouth.com/communication/trust-in-the-new-world/#comments</comments>
		<pubDate>Fri, 25 Feb 2011 21:50:03 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=983</guid>
		<description><![CDATA[When I started as a public information officer at Texas Tech I learned one thing that has carried me through my subsequent career: be a trusted source of information for the press and anyone who could be called upon to most influence our relationships with customers and prospects. I'm currently writing an article looking at how social media fits into that idea [...]]]></description>
		<wfw:commentRss>http://wordymouth.com/communication/trust-in-the-new-world/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Website Look</title>
		<link>http://wordymouth.com/communication/new-website-look/</link>
		<comments>http://wordymouth.com/communication/new-website-look/#comments</comments>
		<pubDate>Wed, 17 Nov 2010 23:30:22 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Featured]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=894</guid>
		<description><![CDATA[I've decided to grow up a bit and change my site design. I like it. In coming months I'm going to focus on specific topics like the Big Kids I appreciate and admire. The mouth is still large and loud! Anyway, I'll be looking at the following topics: Customer Service Personal Relations PR Tools Quality Management Journalism [...]]]></description>
		<wfw:commentRss>http://wordymouth.com/communication/new-website-look/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Creating Communities Fast and Easy Using #Hashtags</title>
		<link>http://wordymouth.com/pr-tech/creating-communities-fast-and-easy-using-hashtags/</link>
		<comments>http://wordymouth.com/pr-tech/creating-communities-fast-and-easy-using-hashtags/#comments</comments>
		<pubDate>Mon, 17 May 2010 19:51:45 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Government Social Media]]></category>
		<category><![CDATA[Linkedin]]></category>
		<category><![CDATA[PR Tech]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=738</guid>
		<description><![CDATA[Want to create a community in a matter of minutes? The next time you have an event or a social gathering, invite participation through the useful #hashtag. There are a number of places to go to promote events and #hashtag use. First off, #hashtag use is probably the easiest way to keep track of conversations [...]]]></description>
		<wfw:commentRss>http://wordymouth.com/pr-tech/creating-communities-fast-and-easy-using-hashtags/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Social Media ROI Myth</title>
		<link>http://wordymouth.com/pr/the-social-media-roi-myth/</link>
		<comments>http://wordymouth.com/pr/the-social-media-roi-myth/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 16:45:48 +0000</pubDate>
		<dc:creator>Michael Sommermeyer</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Measurement]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[PR Tech]]></category>

		<guid isPermaLink="false">http://wordymouth.com/?p=718</guid>
		<description><![CDATA[Bear with me this week as I do some thinking out loud in preparation of two days of meetings later this week in San Antonio to talk about public relations and social media strategy. photo credit: Surat Lozowick I'm exploring the idea that social media and influence or reputation enhancement efforts can be measured as [...]]]></description>
		<wfw:commentRss>http://wordymouth.com/pr/the-social-media-roi-myth/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>

