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Using SocNets to Eliminate the Three Foot Rule

Posted July 2nd @ 11:48 am by Michael

At some point in sales everyone has to cold call. A lot of folks go with the Three-Foot Rule; anyone within three feet is a potential customer.
I really hate the three-foot rule. It relies on the idea that you must practically trip the guy waiting in line in front of you to make a [...]

A Clued-In Manifesto

Posted January 30th @ 10:55 am by Michael

Earlier this month I decided that I was just going to use this space for me. (See post A New Year’s Wish). I had grown tired of trying to dream up only public relations posts to WordyMouth. So I sort of checked out. It wasn’t worth it to me to be known [...]

Anonymous Messages: Challenges to Reputation

Posted January 29th @ 3:16 pm by Michael

My local newspaper allows people to comment on its website. It doesn’t require them to log in first or even be truthful in identifying themselves. This is why you often have God commenting on stories. What you end up with are lots of anonymous comments, which are often rather snide, rude and [...]

Persuasion vs Participation

Posted January 25th @ 11:49 am by Michael

The beginning roots of public relations contains a history filled with efforts to manipulate and persuade people to do something. A recent history (2001+, give or take) of public relations chronicles attempts by PR people to engage their audiences in conversations to find out what makes them tick, and then presumably find the golden [...]

All For One and One For All

Posted January 23rd @ 2:47 pm by Michael

All of this cooperation and goodwill in the social media points me to ponder if we are marching toward a lack of competition and originality. Or at the very least creating a group of people only able to clone ideas or break off crumbs to produce even smaller fragments. Much of this social [...]

Shouting and Spewing: Can’t We All Just Get Along?

Posted January 17th @ 2:22 pm by Michael

Some of my friends are snapping at one another. Taking pot shots and cracking low blows. For some it’s all in the social media game: a heated exchange of ideas. For others, I don’t know for sure.
It’s not just online. I was riding the elevator yesterday and these thirty-somethings let off some stylized cursing, leaving [...]

The Perfect Storm

Posted January 11th @ 11:44 pm by Michael

I’m spinning downward and it seems like I can’t keep up. The phone’s ringing, I’m on the cellphone, and the phone keeps ringing. I try and answer the questions faster, and the call waiting rings in another call on the cell. Then the desk phone rings again and it goes to voicemail. By the time [...]

Goodwill with Chocolate Chips

Posted January 10th @ 12:26 pm by Michael

I met Ben Graham as a member of the Leadership Clark County Class of 2001/2002. We were the guys from the courts. He has served as a District Attorney for much of his career and I was a newbie to the county from Texas working as the first court information officer for the Eighth Judicial [...]

A New Year’s Wish

Posted January 5th @ 12:29 pm by Michael

Every year I take stock. Sort of shake out the cobwebs. As I’ve gotten older, it seems more imperative to plan for the future; really think about what I want to be accomplishing. I tend to dabble. Check things out and bounce from interest to interest. We used to call that hyperactive, but I [...]

Why Have a Media Judge?

Posted September 27th @ 8:33 pm by Michael

The idea of using a judicial officer to explain procedure and policy in the Clark County Courts has its roots in the Jeremy Strohmeyer murder case that culminated seven years ago. The cold-blooded nature of the crime, combined with the high profile appearance of defense attorney Leslie Abramson, who had just defended the Menendez brothers, [...]

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