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	<title>Comments on: When Standing in Line with Brittney Spears Leads To Reputation Failure</title>
	<atom:link href="http://wordymouth.com/2007/08/17/when-standing-in-line-with-brittney-spears-leads-to-reputation-failure/feed/" rel="self" type="application/rss+xml" />
	<link>http://wordymouth.com/pr/when-standing-in-line-with-brittney-spears-leads-to-reputation-failure/</link>
	<description>A bloviation on the practice of public relations.</description>
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		<title>By: Michael Sommermeyer</title>
		<link>http://wordymouth.com/pr/when-standing-in-line-with-brittney-spears-leads-to-reputation-failure/comment-page-1/#comment-6333</link>
		<dc:creator>Michael Sommermeyer</dc:creator>
		<pubDate>Sat, 18 Aug 2007 01:35:08 +0000</pubDate>
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		<description>Actually....oh, let&#039;s not go there!</description>
		<content:encoded><![CDATA[<p>Actually&#8230;.oh, let&#8217;s not go there!</p>
]]></content:encoded>
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		<title>By: Ike</title>
		<link>http://wordymouth.com/pr/when-standing-in-line-with-brittney-spears-leads-to-reputation-failure/comment-page-1/#comment-6331</link>
		<dc:creator>Ike</dc:creator>
		<pubDate>Fri, 17 Aug 2007 21:11:39 +0000</pubDate>
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		<description>Dude... you have a pic of you with Britney?  OMGWTFROTFL!</description>
		<content:encoded><![CDATA[<p>Dude&#8230; you have a pic of you with Britney?  OMGWTFROTFL!</p>
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		<title>By: Michael Sommermeyer</title>
		<link>http://wordymouth.com/pr/when-standing-in-line-with-brittney-spears-leads-to-reputation-failure/comment-page-1/#comment-6330</link>
		<dc:creator>Michael Sommermeyer</dc:creator>
		<pubDate>Fri, 17 Aug 2007 20:21:03 +0000</pubDate>
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		<description>I offered a few other ideas on this topic earlier in the year:

&lt;a href=&quot;http://wordymouth.com/2007/04/04/emotional-betrayal-tips-for-recovering-a-lost-reputation/&quot; rel=&quot;nofollow&quot;&gt;Tips for Recovering a Lost Reputation&lt;/a&gt;


    * Explain the situation by being honest and thorough;
    * Push to use all communication channels and seek two-way communication;
    * If you are cleared of wrongdoing, make a public statement proclaiming your innocence;
    * If you are implicated, immediately apology and offer to make amends;
    * Educate your employees, vendors, and friends; give them tools to help spread your message;
    * Seek public support by explaining and meeting with advocates as well as detractors; and,
    * Prepare to wait for results - patience is a virtue

Once these things are done, you can concentrate on auxiliary tactics to enhance your reputation. Become involved in charity and community service opportunities. Present a professional demeanor, continue to communicate and listen to your publics; they can guide you toward recovery.</description>
		<content:encoded><![CDATA[<p>I offered a few other ideas on this topic earlier in the year:</p>
<p><a href="http://wordymouth.com/2007/04/04/emotional-betrayal-tips-for-recovering-a-lost-reputation/" rel="nofollow">Tips for Recovering a Lost Reputation</a></p>
<p>    * Explain the situation by being honest and thorough;<br />
    * Push to use all communication channels and seek two-way communication;<br />
    * If you are cleared of wrongdoing, make a public statement proclaiming your innocence;<br />
    * If you are implicated, immediately apology and offer to make amends;<br />
    * Educate your employees, vendors, and friends; give them tools to help spread your message;<br />
    * Seek public support by explaining and meeting with advocates as well as detractors; and,<br />
    * Prepare to wait for results &#8211; patience is a virtue</p>
<p>Once these things are done, you can concentrate on auxiliary tactics to enhance your reputation. Become involved in charity and community service opportunities. Present a professional demeanor, continue to communicate and listen to your publics; they can guide you toward recovery.</p>
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