For the past few months PR people have been talking about something called Web 2.0, the general monicker for all tools associated with social media. For instance, blogging shares the stage with MySpace sites and Tagging Tools and other forms of internet social networking. Now that term is being picked up by public relations experts [...]
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PR 2.0: Let Go of the Message
Posted on Jun 21 , 2006 in Courts & PR & PR Education & PR Tech & Spin This! & Web 2.0
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Engaging The Blogosphere
Posted on Jun 20 , 2006 in PR & PR Education
In our first few posts on LVPRBlog we’ve talked about creating weblogs as a PR tactic in a communication strategy and we’ve even considered whether or not you should blog. In developing a strategy for a business, governmental or private entity, it is important to consider whether your audience is ignoring the blogosphere, or if [...]
Just when I was beginning to wonder if it really mattered if I spent a few hours thinking up something to talk about on my blog, Constantin Basturea has once again made it possible for me to care. His new Digg-styled New PR site allows practitioners to vote on their favorite articles. So it’s quite [...]